VERSO Magazine is a concept magazine created for readers interested in graphic design topics such as typography, lettering, and type specimens. This project explores how a niche editorial publication can provide designers with an engaging source of inspiration and education through expressive layouts, curated content, and an appreciation for type and visual communication.
verso magazine
Services:
roles:
PUBLICATION DESIGN
TYPOGRAPHY
MOTION MEDIA
GRAPHIC DESIGNER
ILLUSTRATOR/ANIMATOR
PHOTOGRAPHER
As more magazines are created for generic art subjects, there are fewer publications dedicated to specialized areas of design. As a result, this creates a lack of resources for readers seeking in-depth content on topics specific to graphic design, such as typography, lettering, and type specimens.
the problem
This project aims to address this gap by creating a niche magazine tailored to graphic designers and related creative technical fields. The goal is to provide readers with an engaging publication that both educates and inspires through focused content centered around graphic design and typography.
OBJECTIVE
VERSO Magazine was created to target those readers who want to indulge in anything to do with graphic design. This gives them a niched down source for them to enjoy, read about and perhaps use for reference. Each issue features different typefaces per magazine, and expresses the typeface’s characteristics. It also surprises readers with interesting facts that they might have not known about the typeface. The term “verso” is a specific terminology that refers to the left hand page of an open book, as a result, this term was chosen as the title name of the magazine.
In this specific issue, the typeface Baskerville was chosen as its topic. Here, readers will be able to experience Baskerville’s personality and learn more about the most appreciated typeface of this century. Each spread ranges from historical context, current typeface usage in the industry, the intricate detailed anatomy and fun expressive art, all about Baskerville.
Along with the printed magazine, a promotional video was made to be used on social media where people who are interested in this topic can hear about this brand and be encouraged to buy the magazine.